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We are a small London start up that wants a healthier and fairer future for all of us.

Our focus is on ethical products. And our job is to provide you with the best options we can find.

Decision making is now easy & transparent for you on our platform. Find in each product an explanation of their supply chain & ethical efforts.

Looking for specifics?



Green Ramona

is one more piece of the puzzle

We understand today’s world can be incredibly demanding. Allowing little time, energy and resources to shop as conscious as we’d like.

We believe making aware choices is like a yoga practice, you will have good and not so good days.


Either way, we would like to make the options available for you to make it a little easier.

Specially on those hard days 🙂

Our Mision

Green Ramona is a long-term project tackling the abuse and miss-use of natural & human resources.

We aim to do this through a two sided model; a non-profit that will support small business with becoming sustainable & an online platform to sell on.

We are currently at the start-up phase; working hard to build the best possible platform for you to sell & buy on.

After we get this running, we plan to work on the non-profit side. Fed by the business side, we aim to help small businesses become sustainable, by providing guidance, healthy suppliers, advise, training and support.

Join our community to know more.

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Our Vision

“As many of you, our vision is simple, make a positive difference in the world.”

-Founder, Maris Passarelli-

We believe harming our environment is unjustified by profit. In fact, we believe the true cost of  doing business that way, is the unaffordable price being paid now by all.

We believe things can be done differently and we’d like the opportunity to show this. We don’t have all the answers, but we are willing to try our best along our journey.

We also believe that giving back, is a great way to grow together. There are many organisations out there doing beautiful work to support the environment and ethical use of resources. So through our business, we plan to support them by fundraising & donating a percentage of our earnings.

Suggest an organisation:

Our Story

Green Ramona is a small startup born in 2018 with the goal of helping the environmental crisis by making sustainable shopping easy. Founder Maris Passarelli tells the story.

“After spending hours online trying to find an affordable, all natural & healthy shampoo bar to receive it wrapped in plastic, I lost it. I felt cheated. Why would someone offering zero-waste products send it wrapped in plastic? Further than that,  how could this be avoided and why was responsible shopping so unnecessarily hard?

This was the moment where the whole idea started evolving and the process started.”

Since then, Green Ramona has evolved into what it is today. With the help of enthusiasts & volunteers, we have been able to reach our milestones step by step.

“To me, it’s become more than a project I love; it’s taught me the the power people joining for a cause has. And that’s a beautiful feeling. One that brings hope in a time where hope is needed.”

The Green Ramona Shop

           Learn how to become a vendor

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